Why Even Small Businesses Should Build Their Own Website

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In today’s digital world, it’s extremely important for businesses to have an online presence. Having a website gives small businesses the advantage of getting connected with their customers digitally. This can help in reaching out to more potential customers which can convert to sales and revenue. A small business can also stand out from its competitors by highlighting its core services and products on its website. According to the figures provided by SCORE Association, only 51% of businesses maintain their websites and about 97% of the consumers look for a company website when buying something.

Let’s discuss five major reasons “Why do you need a website today?”

  1. Market your business digitally

According to Statista, there are about 3.6 billion active social media users. But if you take social media out and rely on the number of internet users, it’s still about 4.6 billion users. Even though it’s very necessary to maintain a Social Media presence, it is even more important to have a website in order to cater to those who are not on any Social Media Platforms and to show up in local search results. Plus, having your own website, will build a sense of trust in your business.

  1. Automatic Lead Generation

A small business that has an updated website, can get potential leads very easily. You can easily configure your landing page to display a popup for collecting email addresses of visitors in order to send them updates about promotions, new products, etc. According to an article on Medium, this has been a proven system in order to get qualified leads from your website on autopilot.

  1. Establish your online store

If you incorporate e-commerce components in your website, then you can start getting sales from your website directly! According to NASDAQ, 95% of purchases will be through e-commerce by 2040. This is only advantageous for you if you have a well-tailored website (also user friendly on mobile phones) which includes elements like Payment Processing Options, Search Tool, Coupons, Customer Reviews, Contact Page and FAQs.

 

  1. Compete with brands

When you are in the early stages of running a business, you want to increase the sales gradually with as little investment as possible. People tend to miss the part of establishing a website when they start a business to cut short the expenses. But effective management of websites will not only increase sales locally but also bring international buyers. After establishing a website, a business comes on par with big brands and then the ranking of search engines solely depends on the quality of service provided by a business.

  1. Make websites easily:

If you are a small business owner and are looking to build a website but do not understand the technicalities of building one and are not tech-savvy, then Flexible Sites is here to help you! We will help you make your website according to your requirements and customizations with our easy to use website builder.

Flexible Sites offers a great deal for small business owners. For a one-time fee and a very affordable monthly subscription of $30, you will have your very own business website that will open potentials for the growth of your business. For an initial investment of less than $250! Contact  info@oceanringtech.com to know more about starting your business.